We kinda think it’s B.S. that students weren’t seeing Microsoft as innovative. To change that perception, we created an authentic, powerful piece that elevates the most exciting, newest technologies in the company. The voice? Real employees.
We were charged with making Internet Explorer relevant to students. Our concept, U Are What U Browse, nailed it. Hero images personify an individual’s web experience based on how they spend their time online. Brilliant, we think.
For this “World’s Premier Student Technology Competition” we created a visual system that brought to life the creativity and imagination that students bring to solving the world’s most difficult problems.
Your objective: Plan a mission to Mars by selecting power systems, rockets, communications etc. with a limited budget. The game was designed as a Surface application for NASA’s museum, but then extended to the classroom to teach children utilizing the Windows 7 platform.
Light emitting flourishes embellish students as if their creative energy were visible in their pursuit of solving the world’s toughest problems with technology and imagination.
For Imagine Cup 2010 in Poland, we utilized photography to capture both reality and sketchy imaginative drawings in the same space. This creative approach brought a new dimension of life and possibility to the competition.
Students love anything free. Heck, who doesn’t? We designed this cool website to raise awareness and promote free hosted email and online services Microsoft offers students through its Live@edu program. Yay for free!
How do you get the word out to students? Create a ridiculously funny animation that uses a girl and… a weenie. So funny, they want to share with their friends. This claymation for Microsoft’s Live@Edu services was extremely successful with students all over the world.
Remember how bummed you were when your ice-cream top tumbled off the cone? Yeah, Mr. Twistee is bummed. Check out this cleverly fun claymation we did for Microsoft’s Live@Edu services. Another big success in the student audience around the world.